Our story

Our story

Welcome to the world of miior7!
We are the manufacturer of the world's only pull-out mirrors. They have been appreciated by the design world and architects. Now it's time for you!


The design and functionality of our mirrors have been recognised with the most prestigious awards, such as the Red Dot Design Award, the German Design Award, Must Have, and Bathroom. And their exceptional design and functionality have been appreciated by many architects. One model can be found in the more than 660 bathrooms, of the luxury Morpheus Hotel in Macau, designed by Zaha Hadid Architects.

The history of design is one of constantly coming up with new ideas to transform our lives. Indeed, new shapes, colours, materials and quality make things more interesting and enjoyable. But do they really improve the quality of our lives?

Let's think. Most of us do everything in front of the mirror while standing in an awkward bend. Not only is this uncomfortable, but it also results in less control during make-up, for example, so that even the result is worse and we waste more time.


The Miior design team made groundbreaking observations about the way mirrors are used in the bathroom. And we came to the conclusion that instead of changing our habits, all we need to do is change the product! Diametrically.

From now on, it is no longer the size or shape that matters, because they can be whatever you want, but the ability to bring the mirror closer thanks to the patented AXIO-BOX® mechanism. Now the mirror comes closer to us, not the other way around.

Inspired by you, we have designed comfortable mirrors which, although extremely flat, allow you to bring them as close to your face as necessary. With a flick of the wrist. Intuitively, quietly and safely. What's more, the built-in soft LED light turns on automatically as soon as you start this movement and goes off when the moving part is back on the wall.

The revolutionary mechanism is strong enough to lift quite large mirrors and is almost invisible to the user. The design allows for easy and safe installation, as we can do most of the work when the mirror is already hung.

With a variety of frame sizes and colours, your Miior mirror will find its way into your bathroom, bedroom dressing table or hallway so that you can take another look at yourself before leaving the house.

So which shape of mirror will you choose for you and your interior?

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